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Daily mail has given us an insight on the weight this six year old is pulling.
She was taken to the Grammy Awards on Sunday night in LA (something of a tradition — she's been attending since 2015).
Seated between her parents, she shushed them with effortless authority when they started clapping singer Camila Cabello during her speech — and caused an instant internet sensation.
Of course, you can't entirely blame the child for her high-handed attitude. But it's worth considering the peculiar lifestyle which has allowed her to get away with being so spectacularly bossy.
While other children may be playing in the park and having fishfingers for tea, Blue Ivy is already a mogul-in-the-making. She has her own staff, a personal stylist, a chef and bodyguards. Plans are already afoot for her to launch her own fragrance and clothing lines and her commercial worth is such that her name is being trade-marked.
Her lifestyle is beyond lavish. Home is one of five mega-properties — two in Los Angeles and one each in New York, The Hamptons and Miami. Birthday parties are screechingly overstated affairs, and, yes, she already has a pony. Truly a pampered billion-dollar princess.
it's fair to suggest Blue Ivy is never short of attention. There are two full-time nannies. Her younger siblings — twins Sir and Rumi who were born last June — also have two nannies each.
Before she started school, the nannies were reportedly giving Blue Ivy a head start in French, Swahili and art.
The same report suggested she is a 'picky eater' which will be a challenge for the chef, who apparently tempts her with wholewheat pasta shaped like ballet dancers and pureed asparagus.
There is also a full time security detail. There were reports that when she was born, in New York's Lenox Hill hospital in 2012, the security entourage was enormous and obstructed other hospital visitors.
When it comes to getting dressed, she calls on the services of stylist Manuel Mendez, who is based in New York and employed by Parkwood, Beyonce's management company. For the past two years Blue Ivy has been styled by Manuel, rather than sharing a stylist with her mother, who is looked after by Ty Hunter, or her father who is dressed by June Ambrose.
Obviously all three fashion experts talk to each other about their plans — hence the striking monochrome theme at the Grammys on Sunday night where the parents wore black and she wore white.
Adoring daddy Jay-Z — real name Shawn Carter, a reformed drug dealer turned superstar rapper and producer — seems to be keen to launch his tot into the business. She became the youngest person featured in a chart single when the noise of her heartbeat taken from an ultrasound scan featured in his 2012 song Glory.
He used a recording of her first cries on the same track. His 2017 album 4:44 (which failed to win in any of the eight Grammy categories in which it was nominated) included a track titled Blue's Freestyle/We Family. It is a 40-second showcase of his daughter rapping. Some of it is unintelligible but she does shout out 'Boomshakalaka!' although it's a little too soon to say if she has talent.
She has a 'Feat. Blue Ivy' credit on the piano ballad Blue on her mum's 2013 album Beyonce.
Blue Ivy also has a starring turn in Jay-Z's track Family Feud, and is featured in the seven-minute video, released this month.
The song is about the damage caused by his infidelity and in the video he is seen confessing his sins in church while Blue Ivy sits on a pew and mum Beyonce wanders around.
He sings: 'Yeah I'll **** up a good thing if you let me. Let me alone, Becky' a reference to 'Becky with the good hair' who Beyonce said he cheated with in her album Lemonade. Many would question the wisdom of letting a six-year-old star in a music video about the downsides of cheating on your wife. Perhaps it's little wonder she is good at making the shushing movement to Mum and Dad.
Nothing but the best is good enough for Blue Ivy, and she attends the Center for Early Education in Los Angeles.
The family moved from New York to the West Coast last year so she could attend — on the urging of Beyonce's close friend Gwyneth Paltrow, who insists there's no better place to raise a family.
The CEE costs between £15,000 and £21,000 a year which Jay-Z, 48, and Beyonce, 36, can easily afford as they are worth a combined £887 million. Founded by psychoanalysts in 1939 it is a progressive school and wildly oversubscribed — 1,000 applicants chase 60 places each year.
The children of Jack Nicholson, Jodie Foster and Barbra Streisand have all attended. Last year Beyonce performed at the school's annual concert — a whopping affair held at the Shrine auditorium which also hosts the Oscars. Not to be outdone, Blue Ivy took centre stage in a ballet routine.
In September, Beyonce and Jay-Z spent £18.5 million on a home in the Hamptons. The house has seven bedrooms.
They own a huge three-floor apartment in New York and are renting a mansion in Malibu for £306,000 a month that has four pools and bullet-proof glass.
Last summer they were reported to have added their most impressive home yet to their property portfilio when they bought a £95 million pile in Bel Air. It is not known if they have yet moved from their other LA home.
It has eight bedrooms, 11 bathrooms and garage with space for 15 cars. A real estate source said: 'The house is beyond words. No expense was spared.'
Blue Ivy's first home in New York had a £14,000 cot shaped like a royal carriage and her parents spent £50,000 on a Barbie doll encrusted with diamonds.
The family also has a £170 million, 2.5-acre private island off Florida — bought for Beyonce's 29th birthday.
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